Privacy Policy
Last Updated: December 1, 2025
This Privacy Policy explains how ReachWell Health, LLC (“ReachWell,” “we,” “us,” or “our”) collects, uses, shares, and protects your personal information when you visit https://www.reachwell.health, use our mobile apps, purchase testing services, connect wearables, or interact with any of our products or services (collectively, the “Service”).
This Privacy Policy is designed to be clear and helpful while also meeting applicable legal requirements. It works alongside our Consumer Health Data Privacy Policy (which applies to certain types of sensitive health-related data) and our Terms of Service.
If anything in this Privacy Policy conflicts with the Consumer Health Data Privacy Policy, the Consumer Health Data Privacy Policy will govern for Consumer Health Data.
1. Information We Collect
We collect different types of information depending on how you use ReachWell.
This may include:
1.1 Information You Provide
Account & Contact Information
- Name
- Email address
- Phone number
- Mailing/billing address
- Account username & password
- Profile details
Demographic Information
- Age or date of birth
- Gender or gender identity
- City, state, ZIP
- (Optional) race, ethnicity, or similar categories
(We only collect sensitive demographic fields when you directly provide them.)
Order & Payment Information
- Items purchased
- Transaction history
- Subscription status
- Payment details (processed by third-party providers like Stripe)
We do NOT store full credit card numbers.
Health-Related Information (Non-CHDPA Portion)
Some of your health-related data is governed under our Consumer Health Data Privacy Policy.
However, examples of general health information you provide directly may include:
- Symptoms or lifestyle details
- Supplement preferences
- Notes you enter into the dashboard
- Uploaded documents
- Wearable device connection authorizations
User-Generated Content
- Comments
- Messages
- Photos/videos you upload
- Dashboard entries
1.2 Information We Automatically Collect
When you use the Service, we automatically collect certain technical information:
Device & Technical Data
- IP address
- Device type (phone, tablet, computer)
- Browser type/version
- Operating system
- Mobile carrier
- App version
- Language settings
Usage & Activity Data
- Pages viewed
- Time spent on site or app
- Clicks, scrolls, navigation patterns
- Interactions with dashboards
- Actions taken in your account
- Time/date of access
Cookies & Tracking Technologies
We may use:
- Cookies
- Pixel tags
- Web beacons
- Local storage
- Session replay tools
- Analytics services
These help us remember your preferences, improve performance, and personalize your experience.
You can modify cookie settings through your browser, though some features may not work correctly if disabled.
1.3 Information from Third Parties
We may receive information from:
Labs & Diagnostic Partners
- Test status
- Lab accession details
- Test result completion metadata
(Health results themselves fall under the CHD Privacy Policy.)
Wearable & Connected Device Providers
When you choose to link devices (optional):
- Activity, sleep, recovery, HRV, glucose, or other metrics
- Device-generated insights
- Historical data
You always control whether you connect or disconnect a wearable.
Telehealth Provider Groups (Future Services)
If you opt into telehealth:
- Scheduling information
- Provider communications metadata
- Intake and eligibility confirmations
Payment Processors
- Confirmation of transaction
- Status of payment
- Subscription status
Advertising or Analytics Partners
- Aggregate analytics
- Campaign performance
- Referring pages or ads
Social Login Services
If you choose to log in via Google, Apple, etc.:
- Name
- Email
- Profile photo
Your settings with those platforms determine what is shared.
2. How We Use Your Information
We use your information to operate, improve, personalize, and protect the Service.
Examples include:
To Provide & Improve the Service
- Create and manage your account
- Deliver testing services
- Provide dashboards, analytics, and health insights
- Enable AI-driven interpretations
- Respond to questions or support requests
- Improve accuracy, performance, and features
To Process Orders & Payments
- Charge payments
- Ship or fulfill testing kits
- Manage subscription renewals
To Communicate with You
- Service updates
- Educational content
- Product announcements
- Reminders or alerts
- Support responses
You may opt out of marketing emails anytime.
To Personalize Your Experience
- Recommend relevant panels or insights
- Tailor dashboard content
- Suggest supplement or lifestyle ideas
For Research, Analytics & Development
- Improve algorithm accuracy
- Analyze anonymized trends
- Develop new services
- Understand overall usage
We may use aggregated and de-identified data for these purposes.
For Safety, Compliance & Legal Obligations
- Detect fraud or misuse
- Maintain platform security
- Meet legal or regulatory requirements
- Respond to valid requests from authorities
3. How We Share Information
We do not sell your personal information.
We may share information with:
Labs & Diagnostic Partners
To fulfill your testing service.
Wearable Integration Partners
When you choose to connect a device.
Service Providers
- Hosting
- Analytics
- Customer support
- SMS/email providers
- Payment processors
Telehealth Providers
If you choose to receive clinical services from independent medical groups.
Vendors Supporting AI Tools
Only de-identified, anonymized, or minimal necessary data.
Corporate Events
If ReachWell undergoes a merger, acquisition, or asset sale.
Legal & Regulatory Authorities
If required by law or to protect rights, safety, or property.
4. De-Identified, Aggregated & Anonymized Data
We may create de-identified or aggregated datasets by removing identifiable elements.
Where applicable law requires, we will not re-identify such data.
We may use de-identified data for:
- Research
- Analytics
- Product development
- Marketing insights
- Trend reporting
This data no longer identifies you.
5. Your Privacy Rights
Depending on your state, you may have rights to:
- Access the information we hold about you
- Correct inaccurate information
- Delete your data
- Opt out of certain data uses
- Request a copy of your data
- Appeal a decision if your request is denied
To exercise your privacy rights:
We may verify your identity before processing requests.
6. Data Security
We use industry-standard administrative, technical, and physical safeguards to protect your information.
However, no system is 100% secure, and we cannot guarantee absolute protection.
If you believe your account has been compromised, contact:
7. Data Retention
We retain your information as long as needed to:
- Provide services
- Fulfill legal obligations
- Resolve disputes
- Maintain records
You may request deletion at any time (some legal exceptions may apply).
8. Children’s Privacy
ReachWell is not intended for individuals under 18 years of age.
We do not knowingly collect or store information about children.
If you believe a child has provided information, contact us immediately.
9. Do Not Track
We do not respond to browser-initiated “Do Not Track” signals.
We respect applicable legal requirements where they apply.
10. Links to Third Parties
Our Service may link to external websites or tools.
We are not responsible for their privacy practices.
We recommend reviewing their policies.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
When we do, we will update the “Last Updated” date at the top.
Significant updates may be communicated via email or dashboard notifications.
Your continued use of the Service means you accept the updated policy.
12. Contact Us
If you have questions about this Privacy Policy or your personal data, contact:
ReachWell Health, LLC
Website: https://www.reachwell.health